10 Best Mailchimp Alternatives for 2025 [Free and Paid]

Are you looking for a Mailchimp alternative? In this guide, you will find a full comparison of the best Mailchimp alternatives for email marketing available now. Those are, ConvertKit, GetResponse, Sendinblue, Aweber, Drip, Omnisend, Hubspot, Campaign Monitor, Constant Contact and MailJet.

Table of Contents
- Best Mailchimp Alternatives
- Alternatives to Mailchimp: Comparison Table
- FAQs About Mailchimp
   - What is Mailchimp?
   - Why Use Mailchimp?
   - Who Should Look For Mailchimp Alternatives?
   - Is Mailchimp a CRM?
   - Is Mailchimp HIPAA Compliant?
   - How Does Mailchimp Work?
   - Is Mailchimp Free?
   - What Is the Best Mailchimp Alternative?

Alternatives to Mailchimp: Comparison Table

Platform	Best for	Unique for	Free Version	Starting Price
ConvertKit	Intermediate	Content Creators	Free up to 1,000 subs	$29/mo
GetResponse	Intermediate	Lead Generation	Free up to 500 subs	$15/mo
SendinBlue	Newbies/Intermediate	Grow Business	Free up to 300 email p/day	$25/mo
AWeber	Newbies	Ready Stock Photos	Free up to 500 subs & 3,000 emails p/mo	$19/mo
Drip	Advanced	Multichannel Campaigns	14-day free trial	$19/mo
Omnisend	eCommerce	Omnichannel Marketing Automation	500 emails p/mo	$16/mo
HubSpot	Newbies/Intermediate	HubSpot CRM	Free up to 2,000 emails p/mo	$50/mo
Campaign Monitor	Advanced	Solid Email Marketing	Free up to 5 subs	$9/mo
Constant Contact	Newbies	Powerful Email Builder	No free plan	$20/mo
MailJet	Advanced	Email Marketing for Developers	Free up to 6,000 emails p/mo (200/day)	$15/mo

Marketers all over the world use email marketing for their email needs. Mailchimp has been a long-time player in the newsletter space, commonly associated with small businesses. However, in the past couple of years, a great number of competitors have emerging and changing the game.

With the increasing prices, companies, and other marketers like myself, have wondered if Mailchimp was the best email marketing automation solution available. It isn’t.

We’ve listed the best Mailchimp alternatives for you to test and choose as your preferred email marketing solution.

Best Mailchimp Alternatives

• ConvertKit
• GetResponse
• SendinBlue
• AWeber
• Drip
• Omnisend
• HubSpot
• Campaign Monitor
• Constant Contact
• MailJet

ConvertKit

Since I’m a content creator, it is only logical to have first, the most appropriate Mailchimp alternative, to be ConvertKit.

ConvertKit is ideal for content creators because is a comprehensive and intuitive platform. It was designed with the goal to make email easy and effective for professional content creators.

It will work great for entrepreneurs, small businesses, or startups.

Their advanced segmentation feature allows you to segment your contacts with tags, further down the line, based on how they interact with the emails received from you.

One thing you can use ConvertKit for, is if you have a YouTube channel, and you need a way to collect your subscribers emails, so you can contact them.

They also offer a drag and drop landing page builder, which is very handy nowadays, with great templates and customizable opt-in forms that will allow you to grow your list even further.

If you want to try out ConvertKit for free, you can click here. I may get a small commission, and you’ll be supporting my work.

ConvertKit Features

Visual Automation Workflow

With ConvertKit Automation tools, creators can:

• Create powerful, automated funnels
• Set up the rules then let the app do all the work
• Customize a subscriber’s path based on their actions
• Always know what’s next for your subscriber
• Send targeted content to the right subscriber at the right time
• Easily segment your audience based on their customer journey

Email Builder

ConvertKit has their own Email Designer that enables creators to design emails that convert without needing to spend dozes of hours editing. Did you also know that plain-text emails preform way better than ones filled with graphics, video or complicated code? That’s right.

ConvertKit Email Builder has:

• Clean Formatting
• Quick Content
• Instant Images
• Clickable CTA’s
• Code Templates
• Responsive Design

Landing Page Builder

As an online creator or business owner, you most probably have a ton of ideas, and ConvertKit believes that the best way to get those ideas into the world is through landing pages.

With this feature you can get fully customizable templates designed by world-class pros, that are made to catch the eyes of your customers and grow your email list.

Landing Page Builder is available with:

• No code necessary
• One click to 100,000+ images
• Responsive Design
• Collect custom data
• Automatic lead magnet delivery
• Custom success messages
• GDPR compliant
• Integrations with other tools

Sell Products

A new feature that ConvertKit has launched is their Commerce feature, that allows users to sell digital products and get paid for their work, while making a living online without needing a complicated eCommerce website.

With ConvertKit Commerce, users can sell:

• An eBook
• Paid Newsletters
• Music
• Presets
• Coaching

eCommerce Integration

With ConvertKit you get a lot of possible integrations with eCommerce platforms. Some of the most known are:

• Squarespace
• Teachable
• Shopify
• WooCommerce
• SendOwl
• Samcart
• Gumroad
• Stripe

ConvertKit Pricing

Plan	Up to 1,000 Subscribers	1,000 Subscribers	10,000 Subscribers	20,000 Subscribers
Monthly	FREE	$29/Month	$119/Month	$179/Month

Mailchimp vs ConvertKit

	Mailchimp	ConvertKit
Best Feature	Campaign Templates	Commerce
Best for Industry	eCommerce	Publishers/Content Creators
Cons	Not affiliate marketing friendly	No phone support
Price	Starts at $20/mo	Starts at $9/mo (up to 300 subs)
Free Plan	Yes	Yes
Customer Service	Guides and tutorials. Chat, email and phone support for paid plans	Community support for free plan. Live chat and email support for paid plans

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GetResponse

Next, we’ve got GetResponse, an email marketing solution tool that have proved to be a great Mailchimp alternative for those who need a solution more affordable but packed with all the things you need.

GetResponse is one of the best value-for-money Mailchimp alternatives.

With its intuitive and easy to use platform, you get a complete marketing solution.

Click here, if you want to give it a try.

GetResponse Features

Email Builder

If you chose to try GetResponse, then you will definitely use their email builder. You will create beautiful, responsive emails with an easy drag-and-drop builder.

This will help engage with your audience and grow your business without knowing any HTML skills required.

With GetResponse’s Email Builder you will get:

• Powerful design features
• First-class email delivery
• Predesigned templates
• One tool to do it all
• Flexible setup and scheduling

Autoresponders

With GetResponse’s Autoresponders, your email sequences are designed to maximize conversions. Autoresponders are messages that are sent automatically to your subscribers based on time or a particular event that may be triggered.

Using this feature can be a very powerful part of your email marketing strategy.

You will get:

• An intuitive email creator
• Goal-oriented templates
• A bird’s-eye view
• Optimized time for customer journey
• Auto-sharing of new blog posts

GetResponse Pricing

Plan	Basic	Plus	Professional
Monthly	From $15 to $69	From $53 to $99	From $103 to $169

Mailchimp vs GetResponse

	Mailchimp	GetResponse
Best Feature	Campaign Templates	Responsive email designs across different devices
Best for Industry	eCommerce	Publishers
Cons	Not affiliate marketing friendly	No phone support
Price	Starts at $20/mo	Starts at $15/mo
Free Plan	Yes	Yes
Customer Service	Guides and tutorials. Chat, email and phone support for paid plans	24/7 live chat support and email. Tutorials and help center for all plans.

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SendinBlue

Sendinblue is a powerful email marketing solution with a SMS service available for businesses.

Their platform has a strong functionality that enables users to create email newsletters, automation, SMS campaigns, landing pages, and more.

The additional features like SMS marketing or live chat software, makes SendinBlue an excellent alternative to Mailchimp.

SendinBlue Features

SendinBlue Pricing

Plan	Free	Lite	Premium	Enterprise
Monthly	$0	From $25	From $65	Quote Only

Mailchimp vs SendinBlue

	Mailchimp	SendinBlue
Best Feature	Campaign Templates	Sending time optimization
Best for Industry	eCommerce	Publishers
Cons	Not affiliate marketing friendly	Slow customer support
Price	Starts at $20/mo	Starts at $25/mo
Free Plan	Yes	Yes
Customer Service	Guides and tutorials. Chat, email and phone support for paid plans	Email support. Phone and chat support for paid plans

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AWeber

Another great email marketing solution that you can connect with your users is AWeber.

This Mailchimp alternative comes with an impressive set of features like getting articles from your blog and converting them to an email newsletter.

AWeber is one of the best choices for email marketing, especially if you’re looking to replace Mailchimp.

One of its best features is the opportunity to use autoresponders. This will help you maximize user engagement, which is very important in email marketing.

Give it a try, by clicking here.

AWeber Features

AWeber Pricing

Plan	Free	Pro
Monthly	$0	From $19.99 to $149.99

Mailchimp vs AWeber

	Mailchimp	AWeber
Best Feature	Campaign Templates	Built-in Canva integration
Best for Industry	eCommerce	Marketing and advertising
Cons	Not affiliate marketing friendly	Not a fully SMTP platform
Price	Starts at $20/mo	Starts at $19.99/mo
Free Plan	Yes	Yes
Customer Service	Guides and tutorials. Chat, email and phone support for paid plans	Email and live support. Webinars, knowledge base and video guides.

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Drip

If you’re looking for a Mailchimp alternative, then you probably have heard about Drip. This was my second choice right after leaving Mailchimp, and my first impression was that their Automation features, were really good.

Their main specialty is to allow you to store and manage users based on their interactions with your website or business.

If you need to integrate your business that is implemented with WooCommerce, BigCommerce or Shopify, then Drip offers the best integrations, making this solution a great Mailchimp alternative.

Drip Features

Drip Pricing

Plan	14-Day Trial	Email	Email + SMS
Monthly	$0	From $19	From $22

Mailchimp vs Drip

	Mailchimp	Drip
Best Feature	Campaign Templates	Automation features
Best for Industry	eCommerce	Agencies
Cons	Not affiliate marketing friendly	No landing pages
Price	Starts at $20/mo	Starts at $19/mo
Free Plan	Yes	Yes
Customer Service	Guides and tutorials. Chat, email and phone support for paid plans	Email for free plan. Email support for paid plan

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Omnisend

Another Mailchimp alternative is Omnisend. If perhaps you have an eCommerce business, then you probably would want to try this email marketing solution.

Their interface is simple, and have a fast email editor that’s similar (but better) to Mailchimp.

Its automation feature is specific to ecommerce, so you will find some great features that will help you maximize your business conversions.

Omnisend Features

Omnisend Pricing

Plan	Free	Standard	Pro
Monthly	$0	From $16	From $59

Mailchimp vs Omnisend

	Mailchimp	Omnisend
Best Feature	Campaign Templates	eCommerce Automation
Best for Industry	eCommerce	eCommerce
Cons	Not affiliate marketing friendly	Limited email templates
Price	Starts at $20/mo	Starts at $16/mo
Free Plan	Yes	Yes
Customer Service	Guides and tutorials. Chat, email and phone support for paid plans	Email support for free plan. 24/7 chat and live support for paid plans

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HubSpot

Similarly, to Mailchimp, HubSpot is an all-in-one email marketing platform, that it was designed to help grow your business, but it has a difference. It offers a lot more advanced feature.

HubSpot email marketing uses automation and data personalization through their advanced CRM, that will make your business boost in sales and conversions by delivering the most personalized user experience possible.

HubSpot makes a great Mailchimp alternative if you are looking for a marketing platform that includes all advanced features that will help you grow your business.

HubSpot Features

HubSpot Pricing

Plan	Free	Starter	Professional	Enterprise
Monthly	$0	From $50	From $890	$3,200

Mailchimp vs HubSpot

	Mailchimp	HubSpot
Best Feature	Campaign Templates	Full stack platform
Best for Industry	eCommerce	Small and medium businesses
Cons	Not affiliate marketing friendly	High price
Price	Starts at $20/mo	Starts at $50/mo
Free Plan	Yes	Yes
Customer Service	Guides and tutorials. Chat, email and phone support for paid plans	Phone and email support. Knowledge base and courses

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Campaign Monitor

If you want the smoothest, most user-friendly email builder, then Campaign Monitor is the right choice for you.

The founders of Campaign Monitor built they platform entirely focusing on email marketing automation.

The platform has versatile email templates and easy automation tool. However, importing contact may seem a little difficult at first.

Regarding the support, there isn’t a direct online way to contact.

But if you’re looking for an easy-to-use email marketing solution Mailchimp alternative, then Campaign Monitor’s features, are aimed at getting you emailing quickly.

Campaign Monitor Features

Campaign Monitor Pricing

Plan	Basic	Unlimited	Premier
Monthly	$9	From $29	From $149

Mailchimp vs Campaign Monitor

	Mailchimp	Campaign Monitor
Best Feature	Campaign Templates	Drag-and-drop simplicity
Best for Industry	eCommerce	Publishers
Cons	Not affiliate marketing friendly	No phone support
Price	Starts at $20/mo	Starts at $9/mo
Free Plan	Yes	No
Customer Service	Guides and tutorials. Chat, email and phone support for paid plans	Email support. Help center and training videos

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Constant Contact

Are you a small business or non-profit? Then Constant Contact is the best email marketing service you can choose.

Constant Contact has the basic email automation features that allow you to send welcome messages to new subscribers, trigger emails based on user behavior, and send that useful email to non-openers.

This Mailchimp alternative also has built-in tools for ecommerce solutions that will help reach your customers.

Constant Contact Features

Constant Contact Pricing

Plan	Email	Email Plus
Monthly	From $20	From $45

Mailchimp vs Constant Contact

	Mailchimp	Constant Contact
Best Feature	Campaign Templates	Email testing
Best for Industry	eCommerce	Education
Cons	Not affiliate marketing friendly	Not a fully SMTP platform
Price	Starts at $20/mo	Starts at $20/mo
Free Plan	Yes	No
Customer Service	Guides and tutorials. Chat, email and phone support for paid plans	Phone and email support for all plans

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MailJet

Our last Mailchimp alternative, is MailJet, a tool that has been with us for a while, and is a great solution that offers experience, automation and innovation.

MailJet it’s very easy to use, which makes it popular among beginners. It offers a lot of advanced features that will definitely help you reach your goals.

MailJet Features

MailJet Pricing

Plan	Free	Essential	Premium
Monthly	$0	From $15	From $25

Mailchimp vs MailJet

	Mailchimp	MailJet
Best Feature	Campaign Templates	SMS
Best for Industry	eCommerce	SaaS businesses
Cons	Not affiliate marketing friendly	Free version doesn’t have A/B testing or segmentation
Price	Starts at $20/mo	Starts at $15/mo
Free Plan	Yes	Yes
Customer Service	Guides and tutorials. Chat, email and phone support for paid plans	Phone and email support. Detailed FAQ section

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Frequently Asked Questions About Mailchimp

What is Mailchimp?

Mailchimp is one of the oldest email service providers, founded in 2001. It has grown to become one of the top email marketing solutions available today.

Its primary function is to send newsletters and/or automated email campaigns, that allow businesses, marketers and others, to grow their audience and business results.

It is a way of connecting with your customers, engage with them and create long-lasting relationships.

Along the way, Mailchimp has evolved into an all-in-one marketing solution that enables, email marketing, create landing pages, postcards, segmentation, paid ads and others.

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Why Use Mailchimp?

Email marketing is a key ingredient in the whole marketing strategy of most marketers and businesses. That’s why most users tend to choose Mailchimp.

If you’re just starting out, and have a small audience, up to 2000 subscribers, then you probably have opted for the free version of Mailchimp. With this plan, you can create, send and manage newsletters, subscribers, lists and CRM.

Those are the main reasons why users choose Mailchimp.

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Who Should Look For Mailchimp Alternatives?

Even being one of the oldest email senders, Mailchimp is starting to lag behind its direct competitors.

Many of the other alternatives to Mailchimp offer more perks and options, for lower and competitive prices.

For these reasons, many users started to think twice, and opt for an alternative and save more money, and invest directly in their own businesses.

Basically, you should look for Mailchimp alternatives if you fit in to any of these reasons:

• You are on a tight budget
• You need complex automations
• You want to manage multiple mailing lists
• You want to set up dynamic landing pages and do A/B testing with them
• You need an effective and affordable CRM tool
• You want a solid data privacy

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Is Mailchimp a CRM?

In short, yes. Mailchimp has a built-in CRM system that allows marketers or businesses to collect, organize and interface with customer reports, so they can improve their campaigns.

However, if you need more complex CRM needs, Mailchimp may offer integrations with other standalone CRM solutions, but it’s not the ideal option.

CRM software is much more than just manage email campaigns. A CRM tool helps you manage contacts, accounts, leads, orders, service tickets and other data points entries.

That’s why, even though Mailchimp is able to have some functions compatible with a CRM solution, it’s not an option if you want to have a total management of your business.

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Is Mailchimp HIPAA Compliant?

No, Mailchimp is not HIPAA Compliant. As a matter of fact, Mailchimp states in their terms and conditions that it is the customer responsibility to ensure they comply with regulations such as HIPAA and that Mailchimp is not liable it their service is used in violation of HIPAA regulations nor if its service does not meet HIPAA requirements.

So, if you’re thinking of using Mailchimp because of a HIPAA compliance, then you need to find an alternative.

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How Does Mailchimp Work?

Mailchimp is an email marketing platform that fulfills all your requirements of email management with your customers. How it works, it’s very simple.

After you created an account, you can either import your subscribers list, or create a new one, to start receiving your upcoming subscribers.

Then, up to 2000 subscribers you can have a free account that enables you to send 10,000 emails per month. You can create emails from scratch or use the available templates.

You can create signup forms that you can embed on your website, or create a landing page, with an URL that Mailchimp will provide, so you can collect your new subscribers emails.

Mailchimp also offers more complex features such as Automation and Segmentation, if you opt for a paid plan.

Mailchimp is a very simple and intuitive platform to use, so you should be able to work with it in no time.

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Is Mailchimp Free?

Yes, Mailchimp has a free plan. If you have up to 2000 subscribers you can sign up to Mailchimp free plan. However, there are other options available, such as Essentials plan for $9.99, Standard plan for $14.99 or Premium for $299.

All paid plans have different features attached to them.

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What Is the Best Mailchimp Alternative?

For me, in my personal experience and for many reasons, the best alternative to Mailchimp is ConvertKit.

One of the most obvious reasons is the price. ConvertKit is much more affordable, even on all plans.

One of the other reasons is that the Mailchimp system is a little sensitive. And even if you are doing everything within its regulations, if by chance the system thinks that your emails could be considered spam, then your account is blocked forever. And I say forever because if you are unlucky enough to only have the Free plan then you won’t have any support to help you unlock your account.

The next reason is linked to the previous one, and it is support. ConvertKit even in Free plan, its support is phenomenal. Whenever I have any questions or problems, they respond within a very short time, even if you have a Free plan.

So my obvious choice is ConvertKit. You should try it. They offer a trial, that you can find here.

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Conclusions

Like I mentioned before, my recent conclusion is that ConvertKit, GetResponse or AWeber are by far the best alternatives to Mailchimp.

Price, features and ease-to-use, were the main reasons that led me to make this decision.

Although Mailchimp is a reasonable option, I believe these platforms can serve your interests much more profitably, which will take your business to the next level.

Let me know in the comments which email marketing platform are you going to choose.